Santa Fe Art Institute Brand Identity, Ad Campaign, and Event Design
The Santa Fe Art Institute (SFAI) is an independent arts organization forging critical inquiry and cultural exchange among artists and creative practitioners.
SFAI’s branding needed to be evocative — and representative of residents’ work — to engage the community and supporters of SFAI. This was accomplished by developing a diverse, adaptable brand for advertising and event collateral.
The website was designed to create dynamic visual opportunities with which to navigate the site, therefore highlighting the work of hundreds of international artists and creative practitioners from over a decade of annual thematic residencies — as well as SFAI’s commitment to social justice and community engagement. Visit sfai.org.